Aaron Kesselheim, MD, JD, MPH was the primary investigator of a study recently published in the Archives of Internal Medicine which found that changing pill color can impact adherence. The results were featured in several news outlets, listed below.

New York Times: The confusion of pill coloring

CNN: Don’t judge that generic pill by its color

CBS News: Generic pill color changes may affect medication adherence

Yahoo! News: Pill color matters to patients

Boston.com: Seniors may skip generic medications that look different, study says

Original Article in Archives of Internal Medicine

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